Boston Pizza is a popular dining spot in Canada. To engage the community, creating fun and innovative email campaigns is crucial. Using striking visuals, playful copy, and interactive elements, these emails can highlight menu items, special offers, and promotions while deepening customer connections with personalized content and loyalty rewards. The goal is to make each email an inviting gateway to enjoy Boston Pizza..
PROBLEM
Had to consistently come up with creative ideas to deploy email mockups that has multiple email campaigns and versions and integrate our partner company, Movable Ink, to come up with out of the box email campaign ideas.
SOLUTION
Brainstorm and collaborate with team and copywriters to come up with creative ideas for the email campaigns and keep it interesting.
ROLE
Designer
- Lead the project for the email campaign creative
- Collaborate and brainstorm with the copy and marketing automation team
TOOLS
- Photoshop
- InDesign
- Illustrator
